SOLD: 88 Hollywood Boulevard, White Rock — $686,000

Another one wrapped up in White Rock. 88 Hollywood Boulevard sold for $686,000 — and every number in this campaign tells a story worth sharing.
The Campaign in Numbers
This property launched on 9 April 2026 and ran for 37 days before going under contract. Here's what the market said:
- 46,047 campaign exposures across realestate.com.au
- 1,406 listing views
- 38 enquiries (email and phone reveals)
- 104 saves
- 7 inspection actions
- 444 eBrochures sent with a 10% click rate
- 5,780 buyers notified via saved search alerts
That level of reach doesn't happen by accident. It's a Premiere listing, a strong digital campaign, and a database built street by street across South Side Cairns.
What Made This Property Move
This wasn't a renovated showstopper. It was a position play — and position always wins.
- 836m² flat block with no rear neighbours
- Direct backing onto parkland — a permanent green outlook no development can take away
- Quiet street with genuine family appeal
- 3 bedrooms, 1 bathroom, 2 car — 171.7m² under roof
- Rental appraisal of $625–$645 per week at time of sale
The $686,000 result landed right in the heart of the White Rock market — above the current suburb median and well-supported by recent comparable sales.
What's Actually Happening in White Rock Right Now
Here's the honest picture from the Cotality Suburb Report dated 14 May 2026.
House market — rolling 12 months:
- Median house price: $620,000
- Lower quartile: $562,500
- Upper quartile: $669,000
- Only 8 houses currently listed for sale
- 63 new listings across the past 12 months against 1,453 total dwellings — that's tight stock
The trend line is clear. The median value chart shows consistent growth from early 2021 through to early 2026, with values now tracking toward the high $600,000s on the median — a far cry from where this suburb was five years ago.
Days on market are short. Vendor discounting is minimal. The data shows sellers in White Rock are achieving close to asking price, and properties are not sitting.
Recent Comparable Sales in White Rock
These are real transactions from the past few weeks and months:
| Property | Sold | Price |
|---|---|---|
| 6 Marvin Close, White Rock | 13 May 2026 | $695,000 |
| 41 Yangoora Street, White Rock | 9 Apr 2026 | $831,000 |
| 12 Aruma Close, White Rock | 17 Apr 2026 | $681,000 |
| 8 Hopkins Street, White Rock | 14 Apr 2026 | $737,000 |
88 Hollywood at $686,000 sits firmly in that band — a solid result on a 3-bedroom home backing parkland, achieved in 37 days with a strong campaign.
What's Currently Active
Right now in White Rock there are only 8 houses for sale across the whole suburb. Active listings include:
- 16 Harlequin Street — Under Contract (listed 14 May)
- 60 Leftwich Street — Offers Over $770,000 (4 bed)
- 11 Hopkins Street — Offers Over $770,000 (4 bed)
- 11 Aruma Close — Contact Agent (6 bed, 1,126m²)
Three-bedroom homes at the entry to the market are clearly in demand. This campaign proved it.
Rental Market — Strong and Stable
For investors paying attention:
- Median asking rent for houses is tracking toward $620–$640 per week
- Gross rental yield is running around 5.3% on current values
- Active 3-bed rentals in White Rock right now are listing at $570–$610 per week
An 88 Hollywood-style purchase at $686,000 with a rental return of $625–$645 per week stacks up well against those benchmarks.
The Bigger Picture
White Rock's population sits at approximately 4,900 and has grown 4% over five years. Owner occupancy sits at 62% — this is predominantly a family owner-occupier suburb with long average ownership tenure of 10 years. That means stock is always limited. When good homes come to market, buyers move fast.
The suburb has 8 parks, sits 9.1km from Cairns CBD, and borders Mount Sheridan to the south — one of the strongest-performing residential corridors in Far North Queensland over the past four years.
Thinking About Selling in White Rock?
I live here. I sell here.
I was ranked the #1 agent in White Rock for 2025 — and campaigns like this one are why. If you want to know what your home is worth in today's market, I'll give you a straight answer backed by real data. Not a number designed to win the listing.
Call or text: 0411 530 910 Email: jeff@inspirecairns.com.au Web: jeffreyrufino.com.au